Key benefits
Real-world impact
Ken Craythorne
Ocado
It was important that we selected a supplier that was the right fit for the Ocado business, and I’m pleased to confirm that SMI have met our expectations and beyond.
The product quality cannot be faulted, and with their advanced online wearer-pack portal and reliable delivery service, it means that SMI offers the perfect solution.
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12799
staff members
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38
delivery locations
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2015
partnership started
The Challenge
SMI is proud to support the corporate image of a leading blue-chip brand.
Ocado first approached us at the end of 2014 with a brief to design, order, manufacture, and deliver all workwear for their Dordon site.
In February 2015, work began at SMI Headquarters on designing the Ocado range, combining a strong brand image with durable products suitable for a working environment across three temperature zones.
Our Solution
We supported Ocado with bespoke workwear, including:
By November, SMI had delivered over 14,000 customised garments to Ocado’s Dordon fulfilment centre.
